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The first half of life is for learning. The second half of life is for living.

The New Mid is a frank, funny look at women in mid-life and their day-to day-struggles and successes, as well as the big stuff - questions about meaning, fulfillment and happiness. It’s a place where women in their 40’s and up are breaking societal boundaries and expectations, while still dealing with real life issues such as caring for aging parents or restarting their careers.  You’ll get real talk with nothing held back about the topics you care about, with experts weighing in on health, sex, finances, relationships and everything in between.

Nov 9, 2020

In Midlife a lot of us are thinking about starting our own businesses. How do you know if it's right for you? In today's episode I speak with Kim Dow from Sass Creative Studios and Sass Magazine about what it takes to be a successful entrepreneur. 

  • Not everyone is cut out to be an entrepreneur. 
  • It takes a lot of hard work and isn't as glamorous as the people we see on Instagram and Facebook. 
  • You really need to love what you do day in and day out. 
  • First you need to figure out your "Why." Why are you starting that particular business?
  • Plan a year ahead so you can save up enough money and get organized to have the foundation in place before you start. Plan your finances and your budget. Focus on building the business you want instead of having a scares mindset. 
  • At the heart of entrepreneurs are problem solvers. We're always looking for new ways to do business. 
  • Quickly prioritize what has to be done and what can be weeded out if an obstacle comes at you. We'll come up with one solution and four plans B. 
  • There's no off switch. Brain is always being inspired by things and always finding inspiration everywhere. 
  • You know when you're ready when it's the first thing you think about in the morning and the last thing you think about at night. It's time to plan and get started.
  • What you need to figure out First: Who are your clients? What makes you different?
  • Second: Need a digital presences at least a one page website.
  • Third: What is your brand identity. Not just a logo but what is your brand culture? Who you are as a business and what makes you different?
  • Fourth: Start business small and build.
  • Fifth: System for accounting, billing and CPA for taxes. Set up or plan for how your business is going to run. 
  • As business CEO do the things that only you can do.
  • Starting a business you can't do it by yourself. Find your tribe and those people who are going to support you.